
Jason M-S Conaway
Sep 16, 2025
I’ve seen a lot in my 20 years in architecture and construction. Homeowners crying, fighting, drinking too much wine, losing their hair, blowing their savings — not because they were careless, but because they didn’t know how to make it through the remodel journey.
Most homeowners start their remodel with a healthy level of caution. They know this journey isn’t going to be easy. They sense the terrain will be rough, that there will be setbacks, and that it won’t all go according to plan.
The problem is, most homeowners — whether it’s their first remodel or their third — don’t know how to actually travel through it. Maybe they’ve hired a plumber, an electrician, or a roofer before. Maybe they’ve even done a remodel and learned the hard way what can go wrong. But a larger-scale remodel journey is a whole different beast.
You don’t always know which routes are safe, which ones lead to dead ends, or which ones get you stranded halfway. And even if you’ve been through it before, every project brings its own challenges, its own cast of characters, and its own chances to go sideways. That’s why, even with healthy caution, so many homeowners still get lost, worn down, and come out the other side with scars instead of satisfaction.
But it doesn’t have to be that way. If you build on these five pillars, you won’t just stumble through the remodel journey — you’ll arrive at your Promised Land with your sanity, your budget, and your relationships intact.
Pillar 1: A Clear Vision (Your Promised Land)
Before you call a contractor, before you start looking at tile samples, before you even open Pinterest — stop. Take a breath.
Ask yourself: What do I actually want life to look like when this remodel is done?
This is your Promised Land. The destination. The life you’re pushing toward when the dust clears and the work is done. Because here’s the truth: you’re about to make hundreds of decisions. Big ones like, “Do we knock down this wall?” and tiny ones like, “Which direction do we run the grout lines?” (Yes, that matters. And yes, you will argue about it at 11 p.m. on a Tuesday.)
If you don’t know your Promised Land, every decision feels like a brand-new crisis. With it, decisions are faster, smoother, less stressful.
And here’s the deeper reason it matters: when the remodel gets tough (and it will), your Promised Land is the “why” that keeps you going. Without that emotional connection, there’s not enough fuel to push through the challenges. With it, the obstacles don’t knock you down — they remind you why you’re fighting through.
And if you’ve got a partner? It can’t just be your Promised Land. It has to be your shared Promised Land. Otherwise, welcome to Fight Club: Remodel Edition. And trust me, nobody wins that fight.
Here’s the pitfall: when your visions aren’t aligned, every choice becomes a tug-of-war. One of you is picturing tearing down walls for a big, modern open floor plan. The other is dreaming of preserving the home’s cozy, traditional rooms. On the surface, those two visions can’t coexist — and when you fight over the hows (“walls up or walls down”), every decision becomes a battle. That kind of surface-level compromise usually leaves both of you frustrated, because neither vision is fully honored.
Here’s the benefit: when you press deeper into the whys behind each vision, common ground starts to emerge. Maybe the open floor plan is really about connection and family time. Maybe the cozy rooms are really about comfort and intimacy. Those are not opposites — they’re values. When you uncover those shared values, you can craft a Promised Land that honors both: a home that feels connected and comfortable, open and intimate. Instead of battling over blueprints, you’re aligned on a deeper “why” — and that shared why is what keeps you walking side by side toward the same destination.
Pillar 2: A Solid Budget (Your Provisions)
Here’s the deal: money stress is remodel stress.
You’ve got to be brutally honest about what you can spend, what you’re comfortable spending, and what you’re willing to stretch for. And then — here’s the kicker — add contingency. Because something will go wrong. Hope for perfect, plan like it won’t be.
Also remember: budget isn’t just money. It’s your time, your energy, your mental health. If you’ve got cash, you can hire pros to take more off your plate. If you don’t, guess what — you’re the one who will need to shoulder the responsibility. That’s the trade-off.
And here’s another truth: your budget isn’t just about dollars — it’s about alignment. If you and your partner don’t talk through money early, it’s like packing two different maps for the same trip. One of you thinks the remodel is about comfort and beauty, the other thinks it’s about durability and resale. Both maps might be valid, but if you don’t reconcile them, every spending decision becomes a fight.
When couples align on budget from the start — not just the number, but the why behind the number — the budget stops being a source of tension. Instead, it becomes a shared agreement that guides decisions. It’s no longer, “Why are we spending money on that?” It’s, “Does this fit the plan we already agreed on?” That shift alone can save your remodel — and your relationship.
Pillar 3: A Realistic Route (Your Remodel Plan)
Vision = your Promised Land.
Budget = your provisions.
Route = how the hell you’re actually getting there.
Now, I don’t just mean any plan. I mean a realistic one. Homeowners can sketch out what they think the steps will be — but this industry doesn’t run on homeowner logic. It runs on its own messy, bureaucratic, hurry-up-and-wait logic.
Without a realistic route, you’re wandering aimlessly and burning through your provisions. That’s when the process eats you alive.
Your plan doesn’t have to be fancy, but it does have to be real. That means both who and what:
Who’s designing? Who’s building? Who’s pulling permits? Who’s managing the money? And who’s managing all those people you just hired?
And what’s the actual sequence? From a homeowner’s standpoint, a real remodel journey usually looks something like this:
Vision Building – defining your Promised Land.
Funding & Budget Organization – lining up money, contingency, and systems to stay organized.
Feasibility & Design – working with pros to explore what’s possible with your budget and to get drawings, specs, and details on paper.
Approvals & Permitting – navigating city, county, or HOA requirements.
Bidding & Contracts – researching, vetting, and negotiating with contractors.
Construction – executing the work, managing changes, solving problems.
Resettling – moving back in, tackling punch lists, and adjusting to your new space.
And here’s the key — there’s no cookie-cutter plan. The phases are common, but the way you move through them depends on you. Your temperament, how much you want to participate, and the caliber of the professionals you hire all shape what your plan looks like in practice.
And remember — every professional you bring in has their own priorities, their own blind spots, and their own agenda. That’s why a plan can’t just live on paper — it has to live in how you lead it. If nobody’s overseeing them, things fall apart fast. If the answer to all those roles is “not me,” cool — you better have a fat stack of cash to pay someone else. If not, you’re stepping in somewhere. Own it. Don’t hide from it.
Pillar 4: Hire Right (Choose the Right Companions)
Here’s where most people get screwed.
If hiring a plumber to fix your sink made you sweat, buckle up. A remodel is like that times 100.
You’ve got to know your strengths and weaknesses. Not just skills, but temperament. If you’re a perfectionist who flips out when something isn’t just right, you’re in for a wild ride. Nothing’s perfect in construction.
When you hire, hire people who can fill your gaps. Hate details? Find someone obsessive about details. Hate conflict? Find someone who can hold the line for you.
And don’t be fooled by the shiny suit. Just because someone’s got a slick office, a sexy portfolio, and a smile that could sell toothpaste doesn’t mean things won’t go wrong.
You’ll run into all types of pros:
Bad actors: They cut corners on purpose — faster, cheaper, more profit for them, worse results for you.
Negligent actors: Not crooks, just overloaded or careless. Your project isn’t getting the attention it deserves. The result feels the same to you: your project suffers.
Incompetent actors: They look the part, talk the part, maybe even charm you — but they don’t actually have the chops to deliver.
And yes — there are great pros too. You might find that five-star Google-reviewed architect or contractor who’s truly excellent. But even the best people are still human. And this business is unpredictable. Sometimes it’s negligence, sometimes it’s miscommunication, sometimes it’s just bad luck — but things happen. Even the top architects and contractors get sued. Not always because they’re crooks, but because remodeling is complicated and messy, and sometimes shit just happens. The difference is whether those misses end up being small hiccups you can fix — or full-blown disasters.
Pillar 5: Active Leadership (Lead Your Caravan)
News flash: you can’t throw money at this and walk away.
At some level, you’ve got to show up. Remodeling is not a “set it and forget it” kind of thing.
Even if you hire an owner’s representative (think of them as your personal caravan guard on the remodel journey), you still have to manage the managers. Why? Because everyone else’s project managers are looking out for their own camp:
The contractor’s project manager works for the contractor.
The architect/designer’s project manager works for them.
Your owner’s rep works for you — but even then, you can’t disappear. An absent homeowner is an easy target — not always for scams, but for neglect. If you’re not checking in, your project slides down the priority list.
And if you don’t hire an owner’s rep? Guess what — all that oversight lands squarely on your shoulders. That’s part of the deal. You’re either paying with money or paying with your time and attention.
Even with great pros on your team, they’ve each got their own priorities and blind spots. Without homeowner oversight, things drift. And when they drift, costs rise, schedules slip, and you’re the one holding the bag.
And yes, sometimes you’re going to have to light a fire under someone’s ass. You don’t have to be a Steve Jobs-level asshole about it, but you do have to set boundaries and hold people accountable. Uncomfortable? Yep. Necessary? Absolutely.
The Bottom Line
You don’t have to figure this out alone — and you don’t have to risk getting burned. My Remodel Vision Workshop gives you clarity, protection, and a proven framework to start smart. In just a weekend, you’ll create a documented roadmap of your goals, standards, and priorities — something you can hand to any professional and know if they’re the right fit.
If you want peace of mind, if you want to stay in control, and if you want to protect yourself from costly mistakes, this is your first step. Click below to join the waitlist and start your remodel the right way — with clarity, confidence, and control.”







